Thursday, August 03, 2006

Full-service

Why do all law firms say we are "full service law firms"?
All it means to ME as a potential client (coz I will be CEO someday of a Fortune 1 company] is that this firm will, like a Delhi pedestrian when you ask for directions, NEVER SAY "NO" I DON'T KNOW.
Why full-service? As opposed to what? Is a litigation boutique firm half-service coz it only does litigation?
Do firms offer massages? Haircuts? DO THEY EVEN PICK UP THE PHONE WHEN CLIENTS CALL THE THIRD TIME?

Then why are all of them full-service?

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